The Mark Thompson article marketing book, 'Article Dominance', is really a stand out in the swarms of other article marketing guides accessible out there. If you have been involved in online marketing, either for a while or you are just starting, it's one of the few manuals which gets you your money's worth. There is a term often used in online marketing, 'bright, shiny things', to refer to the most recent, greatest new make-money products and guides that so many of us spend our hard earned cash on. Article Dominance is not a bright, glittery thing - it delivers the goods.
Article marketing is a very popular way to advertise your offers and products. But there's a lot more to it than merely slapping an article together and submitting it to EzineArticles and the other top directories. You have to have the right keywords, you need to make use of them in the right way, you need to construct your title, your body, your resource box properly - there's a whole lot of strategy which goes in to a promotional article, that is why it gets ranked well in the search engines and so that readers not only get it, but click by means of your links.
To Mark Thompson, article marketing works - as long as you do it correct. And he's had a ton of experience (over five years) getting it just right! In Article Dominance, he takes you all through the entire process, the system that he has used and taught for many years and that gets him a solid monthly earnings. He explains why you don't got to be a gifted writer to create effective articles that rank, and sell. You just have to know how to arrange your articles and resource boxes correctly.
In fact, the best part of the guide (in my opinion) is the resource box section. He gives simple ways for increasing clickthroughs - some of them are so easy, you'll kick yourself for not thinking of them first! For instance, he shows you how to look at Adwords ads to see how to structure your resource box, and make them appear like natural extensions of the article. That one hint helped me get several of my articles, ones that were getting decent views but very low clickthroughs of around 5-10 and, to a 22-41% clickthrough rate!
The Book is 48 pages long, and he's packed it with useful content. No fluff that you see in so many other guides. He shows you how to write a good article in only 8 minutes, how to use syntax the correct way, and how to use 'article leverage' to boost the traffic you get to your money site. And he gives you resource box templates based on the exact ones he makes use of to create appealing boxes that get clicks. Resource boxes are one amongst the main problem area people have with article marketing, and this manual makes them finally make sense, and simple to do.
The Mark Thompson article marketing guide works for him, and Article Dominance is his method laid bare. It's simple to read, understand and implement. In my opinion, it is an essential tool to have in your article marketing toolbox.
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